Course Outline
- Basic elements of strategic management
- Strategic management and planning, what is the difference
- Preplanning phase
- Environmental scanning
- Porter's five forces approach
- Organizational analysis
- Competitive advantage and core competences
- Corporate strategy
- Directional strategy and portfolio analysis
- Business and functional strategies
- Cost leadership versus differentiation strategy
- Tactics
- Business models and how companies make their money
- Strategy implementation
- Evaluation and control
Duration
Five Days
Certificate
This course is certified by CAMBRIDGE KIPP